Certainly, mobile advertising has become of the hottest segments recently, and is continuously expanding these days. Does this expansion allow predicting the flourishing future of mobile ads? Well, according to the world’s experts, it actually does.
Mobile Investment Boom Leads to Mobile Ad Development
The global mobile market has shown incredible growth within the past years, and it is likely to develop further. According to the latest research, the amount of mobile investment has increased by about 267% in Q2 2014, if compared to Q2, 2013 results and the experts? expectations for 2015 are more, than optimistic.
In addition, the volume of M&As on mobile, even excluding the recent purchase of WhatsApp, has exceeded $28,5B, which leaves no doubt that there’s a wide range of mobile monetization opportunities for businesses versatile industry niches. Consequently, mobile advertising is getting even more popular among companies as one of the most promising and…
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