Data Visualization Drives the Era of Information Activism


As the world of data is experiencing a seismic shift in 2016, spearheaded by a generation of passionate and tech savvy individuals, many of whom are part of the Millennial generation, having grown up with the web, millennials are used to having access to all the information they want with just a simple finger tap on a screen.
As millennials enter the workforce, they are bringing these expectations into the office, behaving less as data consumers and much more as information activists. These workers expect to be able to use data actively to express their views and individuality.

As data visualization tools are often free to download and user-friendly, more and more people are able to create self-service visualizations, allowing them to express their interests and discoveries through graphs and charts. This generation of data activists is creating visual representations to tell its stories with widely available data from a variety of sources, from sports scores to music charts at home to big and small data at work. Data, increasingly, is becoming a form of self-expression, both personally and within the enterprise.

The information activism trend draws parallels to the printed word. From the invention of the Gutenberg printing press until the advent of the Internet, the ability to write and publish information was a highly technical skill, in the hands of a select few individuals. The arrival of blogging made the written word a mass activity, open to all. Similarly, people are now eager to express themselves using data visualization to tell engaging and visually stimulating stories without the need for a graphic artist or cartographer. They can just do it for themselves.

By taking hold of and analyzing the “data of me,” information activists are altering how they view and understand their own heath, and often taking action to change unhealthy habits. The widespread adoption of this behavior has the potential to change every facet of healthcare, from individual well-being to insurance practices. This marriage of data visualization and information activism is being fueled by data from wearable sensor technology. As we have seen the widespread adoption of FitBits, Apple Watches, and other devices, the average data consumer is increasingly acting on personal health data from these devices. Information activists are even banding together in virtual communities of likeminded people to share, learn from and, ultimately, act on the insights from their joint data to achieve citizen-driven data insights and implement change.

See more at the original source:
Data Visualization Drives the Era of Information Activism (Data Informed)

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How Much Will You Pay to Protect Your Data?


A “Putting a price on data” infographic, very interesting article and arguments on the current Information Society.

What's The Big Data?

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Big Data: The New Natural Resource


BusinessWorld

Facebook, Twitter, Pinterest. Destroyers of our attention span or innovations that make us smarter and closer? We’re still trying to understand how today’s technologies—which many can’t seem to live without—are transforming us.

Still, there is one change they’ve brought about that’s indisputably positive, one that most people intuitively get.And it’s this: if we live in an information age, then the flip side is we’re all information analysts.

Cloud computing, mobile and social computing are all changing how we communicate. Our strategy for big data and analytics has some core tenants, which provide a common experience. The combination of cloud, social, mobile and big data and analytics provides the user with a role-specific experience that is easy-to-use and customizable. The cloud enables organizations to start small, grow rapidly and scale massively.

Why Big Data Is The New Natural Resource.

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Big Data and Intuition: The Future of Marketing


Gigaom

Technology isn’t only getting faster, it’s getting smarter. Computers are able to recognize and learn from patterns and make changes in real-time. Their improved analytic and decision-making abilities now allow them to outperform humans in areas such as medical diagnosis and customized marketing campaigns.

However, it’s hard for marketers to embrace data analysis when they’ve trusted their own gut to fuel decisions for so long. It’s a point of pride for many.  The problem is, the strategy frequently fails. A 20 year study of political pundits found that they were only as accurate as a coin toss, suggesting that successful “intuitive” decisions are often a lucky guess.

On the other hand, a McKinsey study found that companies who put data at the center of marketing and sales decisions improve marketing ROI by 15% – 20%. Data-driven personalization, in particular, can lift sales 10% or more. For example, Bank of America…

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Big Data Explained in Less Than 2 Minutes – To Absolutely Anyone


See also: The Quantified Workplace: Big Data or Big Brother?

There are some things that are so big that they have implications for everyone, whether we want them to or not. Big Data is one of those concepts, and is completely transforming the way we do business and is impacting most other parts of our lives.

It’s such an important idea that everyone from your grandma to your CEO needs to have a basic understanding of what it is and why it’s important.

Original Source – LinkedIn

Brief Introduction: Dive Into the World of Data


Data Science- All you need to know.

What is Data science?

Data science is magic.

Magic, not just because it can grow exponentially and unpredictably, neither because of the vastness in context of what each data holds within, but also because it has capability to re-define the entire process of how the perfectly armored and sophisticated model or a product (in theory) can be actually nothing but perfectly imperfect. What is interesting is, even when we do not know “why” the product’s marketability is low, we are ready to make decision with “what” is the reason for product’s marketability to be low. The data is everything. Once you understand the concept why it is important, you begin to know that everything could be possibly made perfect (as close to it as possible).


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Microsoft Buys Data Science Specialist Revolution Analytics


Gigaom

Microsoft has agreed to acquire Revolution Analytics, a company built around commercial software and support for the popular R statistical computing project. The open source R project is hugely popular among data scientists and research types, and having Revolution’s R experts in-house could be a big deal for Microsoft as it tries to establish itself as the go-to place for data science software.

Among Revolution’s additions to the standard R capabilities were simplifying the use of the program and engineering it to run across big data systems such as Hadoop. Here’s how Joseph Sirosh, Microsoft’s corporate vice president for machine learning, explains what the deal means in a blog post:

As their volumes of data continually grow, organizations of all kinds around the world – financial, manufacturing, health care, retail, research – need powerful analytical models to make data-driven decisions. This requires high performance computation that is “close”…

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Will We Have Any Privacy After the Big Data Revolution?


TIME

Does the rise of big data mean the downfall of privacy? Mobile technologies now allow companies to map our every physical move, while our online activity is tracked click by click. Throughout 2014, BuzzFeed’s quizzes convinced millions of users to divulge seemingly private responses to a host of deeply personal questions. Although BuzzFeed claimed to mine only the larger trends of aggregate data, identifiable, personalized information could still be passed on to data brokers for a profit.

But the big data revolution also benefits individuals who give up some of their privacy. In January of this year, President Obama formed a Big Data and Privacy Working Group that decided big data was saving lives and saving taxpayer dollars, while also recommending new policies to govern big data practices. How much privacy do we really need? In advance of the Zócalo event “Does Corporate America Know Too Much About You?

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Tracking The Intersection on Big Data and Mobile Data Trends Jason Bowden


Technopreneurph

Tracking The Intersection on Big Data and Mobile Data Trends image custom data analytics 600x300

Image credit: http://ift.tt/X7zY0t

Big data is viewed as a medium by which companies can grow their business through the process of targeting the enhancement of productivity using analytics and wide database of information. Business data provides a wealth of information that can help companies do business with better competence in addressing the changing marketing trends within their respective marketing industry. When harnessed properly it can serve a significant purpose to help companies grow their business.

Business data analysis is currently viewed by internet marketing Atlanta as the future of digital marketing. In combination with the growing trends of mobile data utilization, both the big data and mobile data trends are considered to be intersecting across the online marketing portals. Both sources of data are viewed as powerful sources of driving businesses further towards better productivity and competence for a more responsive marketing strategy.

The powerful big data and mobile data…

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