How To Present and Sell Yourself In 30 Seconds

How To Sell Yourself In 30 Seconds

How do you get people interested in you when you only have 30 seconds?

“Most people can’t present what they’ve done effectively,” Paul McDonald, a senior executive director at staffing firm Robert Half, “they’re not used to giving sound bites of what they do.”
Below, McDonald gives 8 steps to crafting the perfect elevator pitch:
1. Know exactly where you want to go.
Your elevator pitch should answer three questions: Who are you? What do you do? Where do you want to go, or what are you looking for? You need to know exactly what you want to achieve or no one can help you get there.
“Take your resume and LinkedIn profile and go through it thoroughly,” says McDonald. If you’re unemployed, focus on where you want to go and what you want to do.

2. Bullet point it.
After studying your resume and LinkedIn profile, write down four bullet points that explain why you’re great, advises McDonald. Discuss your work history, background, skills, accomplishments, and goals. Keep out any irrelevant details that take away from your core message.

3. Tell them a story.
People love stories, says McDonald, so tell them a story. It also makes it easier for others to remember you later on.

Self-improvement guru Dale Carnegie said in his book “Public Speaking and Influencing Men in Business” that our minds are essentially “associate machines,” which means we remember things better when there’s a story or association attached to the subject. In other words, if you want people to remember you, tell them a story and make sure it’s good.

4. Eliminate jargon.
You need to be able to explain what you do and who you are in a way that appeals to most people. This means avoiding acronyms or terminology that wouldn’t be understood by someone outside of your industry.

Dumbing down complex ideas is a “real art,” says McDonald. A good strategy is to imagine explaining what you do to your parents and using a similar formula in your elevator pitch. Making sure your pitch is in layman’s terms is especially critical for those in accounting, finance, and technology.

5. Make sure it invites conversation.
After telling your story, the listener needs to be left wanting more. Is your story compelling enough to do this? If not, you need to change your pitch.

6. Time yourself.
While practicing your pitch, you should time yourself to make sure you can tell your story in 30 seconds. If you can’t, cut down details and try again.

7. Record yourself on video.
You need to know what you look like to others while you’re telling your story. Are you interesting? Are you believable? People will come to their own conclusions while listening to you so make sure you give off a good impression. Relax, act natural, and get comfortable with your story.

8. Pitch it to your friends and colleagues.
After you’ve got your story down, practice your elevator pitch with friends and colleagues. Ask them to give you feedback. Ask them what you should do to make it better. Keep practicing and tweaking your pitch until it’s natural for you to say aloud and convincing to the listener.

Best regards,
Pedro Calado

Original Source – Business Insider

How to Not Sweat the Small Stuff


TIME

As a retiring worry wart, there are times I’m faced with minor issues, personal and professional, that seem to drive me crazy, but are really not worth the added stress. I used to destroy myself over every little problem that arose in my life, from completing homework to witnessing unethical behavior to chipping a newly painted nail. But with observation, insight, and honesty, I began to identify what was worth stressing over and what was not. Below are some helpful concepts that I’m learning to use and practice in my everyday life.

1. Think.

Take a moment, breathe, and think again. Think about the issue and what’s causing you more stress. Then think to yourself about how this will really affect your life. Some of the worst decisions come from acting too quickly. Think through the consequences or the possible outcomes of this problem.

2. Question.

How will this event…

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How to Safely Test Software Without Messing Up Your System


The internet is full of sweet apps, but it’s also packed with shady software. Before you install something awful, give yourself an infosec education. Here are the best tools to protect yourself out there when you’re experimenting with new programs.

Method 1: Virtualize an Entire Desktop with VirtualBox

Method 2: Simpler Virtualization with Cameyo

Method 3: Get Basic Protection with Sandboxie

Safely Test Sofware

Original Source – Lifehacker

Simple Ways to Safely Use Free Public Wi-Fi


Technopreneurph

Ways to Safely Use Free Public Wi Fi Despite the Risks image Free Public Wi Fi

Free public Wi-Fi is becoming more and more common these days. A lot of cities and towns across the globe already have it. Governments in a lot of countries like Greece and others are already planning to offer free Wi-Fi for the whole country. Besides, a few countries are also hoping that offering free public Wi-Fi can help enhance their economy. Beyond all these, it surely feels great for a person to use this free service. But there’s something more to it.

Is free Wi-Fi completely safe?

That’s one of the basic questions that you need to ask before going for any free public Wi-Fi service. And it is quite obvious that the skepticism will remain. People will feel a bit hesitant to use free public Wi-Fi.

What are the Worst Things that Can Happen?

Using a free public Wi-Fi can be dangerous at times. It can result in…

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15 Exceptional Ways to Kick Your Productivity Way Up


TIME

Inc. logo

This post is in partnership with Inc., which offers useful advice, resources and insights to entrepreneurs and business owners. The article below was originally published at Inc.com.

Being productive is a great thing. Not only does it increase your self-confidence and sense of well-being, it can also make you more effective and your company more profitable. The ultimate reward for keeping your focus and being productive is more free time for you. And who doesn’t want more free time?

Everyone hits productivity lows, which is OK as long as they don’t last too long. Here are 15 ways to kick your productivity into high gear.

Don’t know where to begin?

1. The first step is to create a to-do list. When is the best time to create a to-do list? At the end of your workday while everything is still fresh in your mind or Sunday night after (hopefully)…

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10 Simple Ways to Become a Productivity Dynamo

Simples rules to simplify work, office and organizations

TIME

You’re only productive at work three days out of the week. How can you improve that?

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How To Teach a Introvert


ideas.ted.com

See all articles in the series

What should we do with the quiet kids? A conversation with Susan Cain on the future of classroom education.

Susan Cain sticks up for the introverts of the world. In the U.S., where one third to one half the population identifies as introverts, that means sticking up for a lot of people. Some of them might be data engineers overwhelmed by the noise of an open-floor-plan office. Others might be lawyers turning 30, whose friends shame them for not wanting a big birthday bash. But Cain particularly feels for one group of introverts: the quiet kids in a classroom.

Cain remembers a childhood full of moments when she was urged by teachers and peers to be more outgoing and social — when that simply wasn’t in her nature. Our most important institutions, like schools and workplaces, are designed for extroverts, says Cain in her TED Talk. [Watch: The power of…

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The Most Proven Way to Get Smarter and Happier


TIME

Yes, It’s This Simple

Many of the fixes for our problems aren’t complex — something that’s clear in the things I recommend people do every day.

What’s a scientifically validated way to get smarter, happier, healthier and calmer?

Stop reading this right now and go for a walk.

It’s that simple.

Here’s why.

Exercise Powers the Body — and the Mind

They used to say you don’t grow new brain cells. They were wrong.

Via Spark: The Revolutionary New Science of Exercise and the Brain:

As an illustration of just how new this territory is, I’ll go back to the story of neurogenesis, the once-heretical theory that the brain grows new nerve cells throughout life. “Ten years ago people weren’t even convinced that it happened,” says neurologist Scott Small. It was at his Columbia University lab, in 2007, where they witnessed telltale signs of neurogenesis for the first…

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