Futuristic Display Adds Safety to Driving


Viewing images on the windshield of the car is not exactly a new idea, but the technologies developed so far were concepts only designed for luxury models. The Navdy is a simple heads-up display (HUD) that projects notifications, apps, and driving directions directly from your smartphone to the windshield, guaranteeing to keep your eyes on the road.

The focus of this project is safe driving. The use of cell phones while driving is increasing accidents at an exponential rate worldwide. With Navdy, the driver can perform a series of tasks on their smartphone without taking getting distracted from the road or having to actually look at the device screen.

There are already systems that enable cellphone use by the driver through voice command, but the Navdy seems to do it masterfully. Besides projecting information to the driver, the device recognizes spoken commands and gestures. With this combination of features it allows the drive to answer calls, reply to messages, change songs, check the driving directions indicated on GPS, measure distances traveled and so on.

By its looks, you must have realized what makes Navdy be compatible with virtually any car: the device was designed to be simply attached to the dashboard and its see through HUD does not block the windshield. Furthermore, the device can even display information directly on the windshield of the car.

navdy

For the device to work, you must connect the Navdy into your car’s OBDII port. Besides providing energy, this type of connection also transfers information such as speed, current gear and if there are any mechanical problems.

It is clear that such a project has a few setbacks as well. The fixation to the dashboard needs to be strong enough to not come off in case of a collision, the gesture sensors must be fast so that no time-consuming movements would be necessary and the projected images must be clear for the driver to not get distracted trying to understand them.

But common sense should still apply: even with Navdy allowing the user to reply to a tweet, for example, it is still safer and more prudent to do so when not behind the wheel.

Source: Navdy

See more at: http://interestingengineering.com/navdy-heads-up-display-adds-safety-to-driving

Trying to Hit the Brake on Texting While Driving


Scott Tibbitts has developed a system that uses a small black box, plugged in under a car’s steering column, to block incoming and outgoing texts and prevent phone calls from reaching the driver.

«(…) a novel way to block incoming and outgoing texts and to prevent phone calls from reaching a driver».

Original Source

Tracking The Intersection on Big Data and Mobile Data Trends Jason Bowden


Technopreneurph

Tracking The Intersection on Big Data and Mobile Data Trends image custom data analytics 600x300

Image credit: http://ift.tt/X7zY0t

Big data is viewed as a medium by which companies can grow their business through the process of targeting the enhancement of productivity using analytics and wide database of information. Business data provides a wealth of information that can help companies do business with better competence in addressing the changing marketing trends within their respective marketing industry. When harnessed properly it can serve a significant purpose to help companies grow their business.

Business data analysis is currently viewed by internet marketing Atlanta as the future of digital marketing. In combination with the growing trends of mobile data utilization, both the big data and mobile data trends are considered to be intersecting across the online marketing portals. Both sources of data are viewed as powerful sources of driving businesses further towards better productivity and competence for a more responsive marketing strategy.

The powerful big data and mobile data…

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Mobile Advertising Rockets In India, World’s Fastest-growing Smartphone Market


Abogado Aly

Mobile advertising volume in India grew the fastest in the world, climbing a record 260% since July 2013, even as the larger Asia-Pacific region where ad impressions delivery rose 70% this year, emerged the fastest-growing region globally.

from Forbes – Business http://ift.tt/1tpE4eC
via Abogado Aly Business Consulting

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What Does Apple Have Planned for Wearable Tech?


Gigaom

It’s Apple event time once again, starting at 10am PT Tuesday. Kevin and I will be covering the event live from the Flint Center for the Performing Arts at DeAnza College in Cupertino, just a few miles from Apple’s headquarters, and we invite you to hang out with us tomorrow.

This is probably going to be a big one: sure, there will be new iPhones, but the real interest is in Apple’s approach to wearable computing, which we’ll finally get a sense of with the demonstration of what we’re still going to call the iWatch for at least another day. [company]Apple[/company] is using the site of two very important events in company history — the original Macintosh launch in 1984 and the iMac launch in 1998 — for this event, and it’s even building some sort of multi-story structure on the campus as part of its preparation.

As we await…

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